Florence is a friendly little town nestled on the edge of the scenic Texas Hill Country. We are located on Highway 195 between Killeen and Georgetown with the lovely Salado Creek winding through. Florence continues to maintain an atmosphere of quiet country living, meanwhile offering unique gift shops, antique stores, a complete grocery store, diner, BBQ restaurant, churches, convenient gas/stores, pharmacy, restaurants and even a vineyard. Florence is proud to honor over 200 names of our local veterans who were involved in foreign wars. These names are recognized on a War Memorial, built in 1989 located next to our Florence Chamber of Commerce Building in Downtown Florence.